Hello!

Let’s talk about skincare and what we would like from it. What would you say if you could pick and choose exactly the right products according to your skin’s needs? And what if those products were nothing but the best active ingredients for your skin type, carefully hand-picked sorted for you to build your customized skincare routine?

This is exactly the concept behind our new range – Customize Your Skincare. Keep reading to find out the 4 components you need to reach your skincare goals, whatever they may be.

Before we tell you about our collection, let’s first review the basic steps every skincare routine needs:

#1 Exfoliation

Cleansing is essential for healthy and beautiful skin. But standard facial washing is not enough.

In order to accelerate the cell turnover and to review a fresher, better-looking skin layer, we need something more.

It is all about the Acids.

Alpha Hydroxy Acids, or AHAs, work by gently unclogging the pores, removing dead skin cells, oil build-ups and, access sebum, and thus completely regenerating the skin. Continuous use of the right AHA for your skin type results in shrinking pores, removing some fine lines and scars, and generally improved complexion.

Moreover, regular exfoliation is a key part of your beauty routine, which improves the effectiveness of the products to follow.

#2 Moisturising

We all know how important hydration is for our whole body. Drinking water is not always enough for our skin, so we need to apply products to keep it moisturised and nourished. When the skin is sufficiently hydrated, it retains its water balance and natural protection.

Hydration also prevents the appearance of wrinkles and improves its overall appearance.

#3 Nourishment

It is never superfluous to add extra care to your skin routine. The use of oils in skincare has a deeply hydrating effect and protecting the natural balance.

All skin types can benefit from using facial oils. Yes, including oily and acne-prone skin!

In fact, using them regulates the sebum production.

The secret is in the right choice of the oil – it needs to be non-comedogenic in order to work effectively.

#4 Replenishment

Over time, our skin loses important substances and this makes it look sagging and lose elasticity. There is some good news, though.

With the help of some science-backed super active ingredients, it is possible to restore the plumpness, freshness and youthful appearance of the skin.

Mix and match

Each of us is different and unique, so is our skin. To work in the best way, skincare must meet its needs. We have created a collection of 16 products:

• 4 Exfoliators
• 4 Hydrators
• 4 Nourishing Oils
• 4 Reconstructors

You can build your customized skincare regimen by choosing the right products from each of those groups. Let’s keep it simple – 4 basic steps, but let them be the most proper steps for you.

In the next few articles, we will introduce you in details to the products from this collection and you will learn how to up your skincare game.

Stay tuned, it will be interesting…